Product Management

Learn the best ways to set strategy, share visual roadmaps, manage releases, and
write user stories —along with everything else agile product managers do.

7 Product Management Job Titles (and What They Really Do)

product management job titles

There are some Inuit dialects that have dozens of words for “snow.” The dialect spoken in Canada’s Nunavik region, for example, has at least 53 words to distinguish between wet snow and crystalline powder. Interesting, right? Even though I really like being in the mountains, you might be wondering why I am writing about snow. Read more…

The Problem With Being a Fix-It Product Manager

fix-it product manager

It starts off with the best intentions. You are planning an upcoming release and notice that the support documentation needs to be updated. You could turn to a teammate and ask them to jump in. But instead you think, “I’ll just do it this once — it will be quicker this way.” Before you know it, you are spending lots of time in an area where your colleagues are experts. You have become the fix-it product manager.

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10 Business and Strategy Books for Curious Product Managers

Business and Strategy Books for Curious Product Managers

“I am just too busy to read.” This is what people usually say when I ask for book recommendations. But are you really too busy? I would argue that there are things you could probably limit or remove to make room for even 15 minutes of reading each day. One less Netflix binge? Not checking social media before bed? Read more…

8 Blogs That Will Inspire You to Be a More Productive Product Manager

busy product manager

Ask a product manager how the year is going so far. I bet the answer will include the word “busy.” I do not have to tell you this, right? If you are anything like the product managers I know, I bet you started 2018 at top speed.

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Why Good Product Managers Need to Be Great Project Managers

product manager skills

How is your “project manager” job going? People always asked me this earlier in my career when I worked as a product manager. If you are a product manager, I bet you have heard the same. It is because most people still do not know that product managers exist. And they definitely do not know what we do.

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User Stories vs. Requirements

user stories vs requirements

Stories. You have hundreds of them if you are a product manager. Each one describes the awesome experiences you want your customers to have while using your product. And like any good storyteller, you need your stories to be clear and impactful.

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The New Product Manager’s Survival Guide

product manager survival guide

I was in the throes of first-week jitters. It was early in my career and I was starting out as a product manager. Did I even belong in the new job? I was confident I had the work ethic, the ambition, the team spirit… but I did not yet have the tactical know-how. Each new day brought new stress.

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Hey Product Manager: Do These 4 Things in 2018

busy product manager

Most product managers I know are optimistic realists. I am both — a former product manager and an optimistic realist. So call me biased. You could say it is their nature, but I think it comes from the job. Product managers plan thoroughly and vigorously for a future that is better than today. But getting there requires a certain confidence.

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The Product Plan vs. the Release Plan

product plan vs. release plan

Do you like to focus on the big picture — or get down in the details? It is true that our brains tend to favor one side or the other. But if you are a product manager your answer to this question should be “both.” Growing a successful product requires both top-down and bottom-up planning. 

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The Future of Product Management

future of product management

I care about product managers. A lot. This should not be a surprise. If you have been reading this blog for some time, then you know that I once was one. Product managers are special because they sit at the epicenter of everything. They communicate ideas, set strategy, and lead cross-functional teams to create products that delight customers. But there is something else that may be a surprise.

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15 Best Product Management Blogs of 2017

best product management blogs 2017

Woosh. 2017 was intense. So much happened in current events and business and everywhere else. We saw product managers take on a more critical role within companies than ever before. Yet amid all the topsy-turvy there was one thing that did not waver — the power of the written word.

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10 Gifts for Product Managers in 2017

gifts for product managers

Are you panicking yet? It is that time of year. Last-minute gift shopping. Maybe you are rushing off to the mall or paying extra for overnight shipping. Or, if you celebrate Hanukkah, you are now just late. We get it — you want to give the people you care about the absolute perfect gift. Our team at Aha! feels this way all the time. But our gift-giving looks a little different.

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The Product Manager’s Playbook: How You Can Build Trust

Aha! customer success team

I do not envy substitute teachers. While most of the class will follow the new leader, there are always a few kids who misbehave in ways they would not dare with the “regular” teacher. It is a job with lots of responsibility yet limited authority. Product managers can probably relate.

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We Reviewed 1,452 Customer Ideas in 2017 — This Is How We Did It

categorizing ideas

There are certain phrases that make a product manager cringe. For me, it is when customers refer to  the process of submitting feedback as throwing ideas into a “black hole.” Ouch. I never want a customer to feel this way. This is one reason why our team at Aha! created a new goal this year: zero unreviewed customer ideas. Seriously.

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This Is How Our Product Team Created a 90-Day Rolling Roadmap

setu kulkarni product manager

I was looking for some inspiration. This was back in October 2016 and we were in planning mode. Our product teams at WhiteHat Security had spent most of the year struggling to stay true to one annual roadmap. But as we looked back, it was clear that what we had said we would do and what we were delivering simply were not the same. Why?

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