About Jessica and Aha!

Jessica is passionate about showing product managers there is a better way. She is the Product Marketing Manager at Aha! - the world’s #1 product roadmap software. Previously she led product at YouEarnedIt, a top five employee engagement platform. Before that she was a product marketing manager at several business-to-business SaaS companies.

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Just Launched! — Export Your Product Management Data to Excel

There is no love lost between product managers and spreadsheets. It is not the fault of Microsoft Excel though — one of the most powerful applications ever built. It was just designed for complex data analysis — not product management. But while Excel falls woefully short as a product management solution, it still has a place in your toolkit. And when you do have to use Excel, you want to be able to get data into it easily. We get it.

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Just Launched! — Prioritize Product Features Based on Customer Feedback

How do you know which features will deliver the most happiness to your customers? Just ask and they will tell you. We know many of you use an Aha! ideas portal to do just that — crowdsourcing customer feedback in one place.

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Introducing Aha! Mockups

Our mission is to help you build great products and be happy doing it. And that means giving you a place to do everything from defining your high-level product strategy to writing detailed user requirements — all in one tool. Today, we build on that vision by launching a design and wireframing tool: Aha! mockups.
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Just Launched! — Present Beautiful Roadmap Plans With Ease

You have one chance. The pressure is on but you are ready to present your roadmap plans. And then the interruptions start. “Can you go back three slides to the features roadmap?” Click, click, click. “Where are the details for the partner portal?” Click, click, click. Your presentation has turned into a scavenger hunt as you try to find the right view.
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Just Launched! — The Best Way to Manage Thousands of Customer Ideas

Idea management can take on a life of its own. It’s tough to manage the inflow of customer ideas and feature requests. The work gets especially unwieldy when you are managing requests by the thousands. Some ideas can be implemented quickly, but for most, they need to be categorized for later consideration.
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Just Launched! — New Scoring for Better Feature Prioritization

How do you prioritize features? This is a common challenge for product managers. And for good reason — feature prioritization is an important and difficult part of the job. You want to keep the team focused on building what matters most, but that looks different for every product team. There is no obvious prioritization scoring methodology that will work perfectly for every company.
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Just Launched! — The Search Engine for Product Managers

Maybe it was in an email? No, wait. You wrote it down on a sticky note. Or was it captured in those meeting minutes? How much time have you spent trying to locate that certain feature or idea? One study uncovered that most professionals spend about 20 percent of the week just trying to gather information. With a product management search engine, you could spend that time propelling your product forward. Let me explain.
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Just Launched! — The Perfect Release Planning Template for Product Managers

You know that feeling when you are running late? Someone is waiting for you and you just cannot get there on time. You feel anxious. I bet your friend will let it slide a time or two — but customers are not so forgiving.
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Just Launched! — Visual Calendar Report for Product Marketing

Products get better fast when the teams that build them also use them every day. Of course, we use Aha! to set our own strategy and roadmaps. But we also use it for our marketing work — including this launch. And because marketing projects often have very specific deliverable dates, we needed a different way to see those activities. Aha! needed a calendar view.
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Just Launched! — Capture Anonymous Customer Feedback in Ideas Portals

Last week, tens of thousands of ideas were submitted to Aha! Ideas Portals around the world. Some were good suggestions. And we are sure that some were stinkers. But even bad ideas are valuable to product teams. They give product managers insight into customer needs and problems. And product management teams are always looking to better understand what their customers really want.
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Just Launched! — 20 Report Templates for Product Managers

Lucky or wrong — if you only rely on your gut to make decisions, you have a chance of either being lucky or wrong. We know that using data (not your best guess) to make product decisions will give you an edge. Reports in Aha! help you organize, visualize, and analyze everything that is happening with product management. And when you need to see a lot of information at a glance, list reports are your go-to view.

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Just Launched! — Better Product Management Analytics

What feature is next? How many new ideas came in last week? What is the status of a key Q3 goal? Exporting data and doing spreadsheet gymnastics each time you need an answer to these product questions is not efficient or effective. You need a better product management tool. One to manage and report on the team’s plans and accomplishments so you can quickly analyze data, make decisions, and drive your product forward.
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Just Launched! — New Aha! Integration With Desk.com

Your customers are not the only ones with great ideas. Your prospective customers are also a source of inspiration. And ideas from both groups are often shared with the support team when there is a problem or someone wishes your product did something differently. Unfortunately, these suggestions rarely make it to the product team for consideration, much less onto your roadmap. Instead, the ideas stay locked in your support application or worse — lost forever in an email black hole.
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Just Launched! — Manage Your Product Backlog With an Agile Board

It is impossible to move fast when you are disorganized. Seasoned product managers know this well. As your team grows and your product matures, the number of features in your product backlog gets bigger too. (Maybe too big.) And it is never possible to build everything. As a product manager, your job is to make sure your team is focused on the features that deliver against your strategic vision and goals.
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Just Launched! — A Better Way to Plan Your Next Product Launch

What is the hardest part of being a product manager? If you ask 100 product managers, they might just give you 100 different answers. But there is one common challenge we hear from customers — major product launches. Not a big surprise, really. Delivering a new customer experience is hard. And delivering it by a specified date is even harder. The number of details you need to keep track of can seem impossible.  Read more…