About Jessica and Aha!

Jessica is passionate about showing product managers there is a better way. She is the Product Marketing Manager at Aha! - the world’s #1 product roadmap software. Previously she led product at YouEarnedIt, a top five employee engagement platform. Before that she was a product marketing manager at several business-to-business SaaS companies.

Sign up for a free trial of Aha! and see why 100,000 users at the world’s leading product and engineering teams trust Aha! to build brilliant product strategy and visual roadmaps.

Just Launched! — Customize the Cards on Your Workflow Board

Product managers are a loud bunch. We are accustomed to leading and leaders are open with their beliefs. Perhaps that is why there are so many heated discussions about development methodologies. But no matter which one you follow, the intention behind it is usually the same — to get more done.

Read more…

Just Launched! — Instantly Analyze and Report on Your Product Plans

I have read and written a lot of product manager job descriptions over the years. One word every job has in common — “data.” Managing it, understanding it, presenting it. It is clear that data is vital to product management. You cannot have a successful product or business without it. But who wants to spend hours entering and manipulating data in spreadsheets?

Read more…

Just Launched! — Visualize Your Release Schedules

Have you ever sent someone a calendar invite for 9AM… on a Saturday? Well, maybe on the rare occasion that you need to meet on a weekend. But even in the hardest working companies, we know that the vast majority of work gets done during the week.
Read more…

Just Launched! — A More Comprehensive Business Model Builder

Think about your morning routine. I bet you interact with dozens of products and companies within an hour of waking up. I know I do — from checking in with my fitness tracker to brewing a cup of locally roasted coffee. The companies behind each are wonderfully different. But they have at least a few common threads. Like a business model — whether they have documented it or not.
Read more…

Just Launched! — Sync Even More Aha! Fields with JIRA

1,021,678 is a big number. And it represents a lot of work. As of today, that is the total number of requirements you have created in Aha! — do the math and it’s roughly one new requirement every two minutes since we launched in 2013. Product managers around the world have been busy.
Read more…

Just Launched! — More Intelligent Voting on Ideas

More, more, more. It seems like everywhere you look, people want more. And this is particularly true when it comes to customers and feature requests. But this is not necessarily a bad thing. When customers have feedback, it is a good sign they are passionate about your product. So, listen to the voice of your users.
Read more…

Just Launched! — Aha! Starter Product Roadmap

Amazon set the record last month for the world’s fastest delivery — 13 minutes. Now that is fast. Want to build your product roadmap in less time than it took Amazon to set that world record? Read on.

Read more…

Just Launched! — New and Improved Aha! Navigation

We just launched the new Aha! Starter roadmap — the fastest way to build a visual roadmap. (If you have not checked it out yet, you should.) Whenever we deliver new functionality, we stop and think about how it fits into the overall product experience. What else will be affected? Is there an opportunity to make the product even better? Sometimes yes, sometimes no.

Read more…

Just Launched! — Aha! Integrated With GitLab

Simple to enjoy. No, I am not referring to my morning cup of coffee. I’m reminiscing about a few of my favorite features I worked on as a product manager. What made them so enjoyable? It was not the technology. The common theme was awesome collaboration between product and engineering.
Read more…

Just Launched! — Enhanced Security on Custom-Branded Ideas Portals

A few people brainstorming in a big room with walls covered in sticky notes. That is how I imagined ideation before I became a product manager. Of course, once I started working as a PM, I learned that new product ideas come from everywhere — from inside the organization, from outside business partners, and most often, directly from customers.
Read more…

Just Launched! — Turn Products, Releases, and Features Into Custom Fields

Anyone else love getting gift cards? Instead of a repeat of last year’s ugly holiday sweater and an endless number of kitchen utensils, I received a couple of gift cards this year. Out with the sweater and tongs and in with the custom pick of my choice. That’s a win in my book. And I bet you like to pick your own gifts as well.
Read more…

Just Launched! — Reuse Competitors and Personas Across Your Product Portfolio

Wow, the holidays really snuck up on me. Thank goodness for online shopping and overnight shipping. After my rushed gift-buying experience, one of my resolutions for the new year is to be more organized. If I can think ahead, I can be more efficient with my actions. Sound familiar?
Read more…

Just Launched! — Custom Fields on Requirements

My first big lesson as a product manager: More does not always equal better. In defining features, I wrote long-winded requirements documents. They were painful to write. According to the engineering team, they were even more painful to read. Way too many words obscured how customers would actually benefit from what we needed to build.

Read more…

Just Launched! — Aha! Now Integrated With Microsoft OneDrive

I love being part of a fully distributed team. I get to work with talented co-workers who span the globe, from Australia to the U.K. to across the U.S. The best part? I also get to do that work from my home in Texas. And it makes the in-person time that we do spend together even more meaningful.

Read more…

9 Important Aha! Features Launched Fall 2016

Did you read the post about office snakes on the Aha! blog? I did. The article mentioned “ophidiophobia” — the fear of snakes. That got me wondering: What other kinds of phobias are out there? After digging around, I found one that I can proudly claim.

Read more…