About Ron and Aha!

Ron is a product guy. He is the Sr. Director of Product Management at Aha! - the world’s #1 product roadmap software. He previously founded and sold his own company and has been on the founding team of multiple venture-backed companies.

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6 Traits of Highly Successful Product Teams

product management team talking

Building a product that is meaningful and lasting is tough. It’s also a remarkable experience when it happens. Once you get a taste of product success, nothing else will do.

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The Day I Became a Happy Product Manager

product manager scrolling on tablet

It was a big month. I was leading product for a Los Angeles-based SaaS company in the HR space. Our team had released five big new features and was starting to see engagement with the product. We armed our sales team with the features they needed to close some of the biggest deals we had seen all year.

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The Product Manager vs. the Scrum Master

Scrum is the best-known and most widely-used agile software development framework. So, it is common for software development teams to include a “scrum master” — someone who keeps the team accountable to business goals and removes productivity roadblocks.
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The Product Roadmap vs. the Project Roadmap

It’s amazing what you learn when you stop talking at work and start listening. This is particularly true when you are meeting with the world’s best innovators and product builders. We get to practice our listening skills a lot because at Aha! we speak with hundreds of product managers each week.
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The Best Product Managers Fear This One Thing

I learned a tough product management lesson a few years ago. My startup product team and I had spent the past six months working on our new software product in beta before we were ready to launch it. It was our biggest launch yet, with several prominent blogs and news outlets planning to cover it. No pressure, right?
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The Product Manager's Guide to "This Feature Will Close the Deal"

A few years ago, I was preparing for a major product update. We were nearly done with our dev work and were gearing up for the launch.
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6 Ways Experienced Product Managers Find Harmony with Engineering

There is nothing quite like seeing a great band in concert. One person plays lead guitar while someone else adds a bass line. Another member provides the steady rhythm. And the fourth person is singing lead vocals. Every person in this band knows the job they must do to make the music happen, and they make it look easy.
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Product Managers and Project Managers Have This in Common

I wrote an article recently about the differences between product management and project management. I was glad to read the feedback. There is a lot of confusion around these roles, and I hope I was able to provide an interesting perspective. But the comments suggested that there is more to cover.
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That Painful Meeting — And How I Became a Curious Product Manager

I arrived at the office bright and early my first day ready to make a difference. I had just started a new job as a product manager and was anxious to get going. My new VP boss, let’s call him John, had spent the last month building out a strategic roadmap for the upcoming year. Now, it was my turn to shine (or so I thought).
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How This New Product Manager Earned Respect from the Sales Team

You are still learning the ropes as a new product manager, but it has not stopped well-meaning co-workers and customers from already inundating you with feature requests. You smile politely and say, “yeah, sure,” but you are worried that the backlog of features is starting to add up.
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How Product Managers Make a Great Impression With 1.0 Products

You have big plans for your product and you know that the end vision is going to rock. The trouble is, you want your customers to love your product when you release Version 1.0.
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Product Wireframes, Mockups, and the Day I Almost Cried

I love building great products. There are so many moving pieces it keeps me engaged all day long. And when done right, each step of the journey is more exciting than the last. But there are always a few bumps along the way. Overcoming those challenges is part of the allure of the job.
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The Product Manager vs. Project Manager

It was a big day. I was presenting a new product idea to the executive team. After speaking with dozens of customers, the product team knew that we had touched a nerve. This idea would be an excellent way to increase our market share against our competition.
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The Day I Became an Average Product Manager

A Sales VP approached me about a new potential deal with our first national customer. If we could deliver one new feature by the end of the week, he was “90% confident” that he could make the deal happen.
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