Enterprise transformation

Some people call it “digital transformation” but at Aha! we think it is much bigger than adopting new technologies. Put customer experiences first and thrive.

Why You Need a Strategic IT Roadmap

strategic IT roadmap

“IT manages technology and projects — not customer experiences.” Have you heard this before? Not lately, I hope. Most companies are taking on major initiatives to focus all teams on customer experience. Not just customer-facing groups. Of course, this focus requires big changes in mindset and approach in departments across the organization, including both internal- and external-facing teams. Read more…

How to Measure the Success of an Enterprise Transformation

enterprise transformation metrics

All lasting companies change. The most successful ones transform in meaningful ways that continuously increase value for customers and employees. Recently, I have been sharing in detail what enterprise transformation looks like and what it requires from a strategic and tactical perspective. But with so many moving parts, you might be wondering how to know if the transformation is succeeding. How do you measure change? Read more…

How Product Managers Are Driving Enterprise Transformation

product managers drive enterprise transformation

The future of product management. I have written about this before. And I think that change really is here now — we see it happening with our customers at Aha! every day. Today’s product managers are more strategic, customer-centric, and team-oriented than ever before. Many are fundamentally changing the way their entire company thinks about its products and services. Read more…

What Is a Solutions Transformation?

solutions transformation

Remember planning vacations in the 1990s? You spent a lot of time talking on the phone. Separate calls to airlines, hotels, and car rental companies. This was just to compare rates — you had to make another set of phone calls to book services. Or you used a travel agent and accepted the fact that it was likely going to be more expensive than if you just did it on your own. Read more…

Is Your Company Ready for a Data Transformation?

data enterprise transformation

“Today’s customers want more.” You have been reading this a lot lately — especially from me. Customers want a personalized experience and want it delivered fast. Many companies know that change is needed to meet those expectations and demands. But they do not know what that change should look like. This is where data can help. Read more…

What Does Digital Transformation Really Mean?

what does digital transformation mean

Yes, it is true. I did recently write that I do not believe in digital transformation. Foolish? Maybe. But my point was a bit more nuanced. Improving technology and digital capabilities is not an end game. The goal is to deliver better customer experiences. Digital transformation is just one strategy that companies invest in as part of an enterprise-wide effort towards better serving customers and employees. That is the real objective. Read more…

8 Transformational Blogs for Product Managers

transformation blogs

“February is a time of transformation.” Not words you are used to hearing? Spring is usually synonymous with renewal. Winter is usually all dormancy and hibernation. But not this year. Change and transformation were on our minds last month and we explored those themes on the Aha! blog. Read more…

Going Agile Is Not a Transformation

going agile is not a transformation

Enterprise transformation. I have been writing about it a lot over the last few weeks. And I have been talking with other technology leaders about it even more. It is interesting to hear how so many people view this concept differently. But four words keep popping up when I ask about how companies are changing: “We are going agile.” Huh? Read more…

What Is Needed for Real Enterprise Transformation

enterprise transformation

I want to begin with three business truths. The first is that most companies will need to fundamentally change to better serve customers. The second is that the transformation required will be enterprise-wide and include digital, solutions, and data-oriented strategies. And finally, for meaningful change to happen, the organization needs to think and behave differently to execute on the chosen strategy. Read more…