Just Launched! — Set Time Frames for Your Product Goals and Initiatives
January 20, 2016

Just Launched! — Set Time Frames for Your Product Goals and Initiatives

by Keith Brown

Aha! is the easiest way to set and manage a winning product strategy. Ultimately, by clearly defining your product strategy through high-level goals and initiatives, you can ensure that your roadmap (and engineering team) are focused on what matters most to customers and the business.

Now that the new year is here, many product managers are busy working on their strategic goals for Q1 and the first half of the year.

That’s why today we are making it easy to visualize the goals and initiatives you are working on now, and filter the ones you will focus on later. We have introduced time frames for your strategy and it also makes it possible to archive what you have already achieved.

We did this by giving you the ability to organize strategic goals and initiatives by time-based groups. This allows you to simultaneously manage multiple strategic horizons and better report on current vs. future goals and initiatives.

You can use these new time-based groups for any type of strategic horizon including: quarter, semi-annual, annual, or longer. And when you do, you can use the same grouping mechanisms across your product portfolio. This means that every product will automatically have the time frames that you have set in one product so you do not need to recreate them everywhere.

We have started using the new strategy capabilities ourselves and they have been a huge help to the Aha! team as we organize our goals for the upcoming year. We hope they will help your team too.

Here’s how the new strategic time frames work:

Associate goals and initiatives with a time frame You can now create time frames for strategic goals and initiatives. This makes visualizing the right goals and initiatives easy, so you can focus on what is right in front of you. You can also categorize goals you have already achieved to compare with your current goals.

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Above you can see an initiative drawer with the selection being made to associate it to a time frame. Think of time frames as a simple way to group your strategic plans.

Filter goals by time frame Your product goals must have a measurable end result that can be achieved within a fixed time frame. So, using time-based filters for goals has many benefits. For example, you can set and visualize value and effort charts for Q1 goals and keep them separate from what you are planning in Q2.

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Above a goal page with chart is shown filtered by a time frame (i.e. Q1 2016).

Filter initiatives by time frame (too) Initiatives allow you to specify key work that must be completed to achieve your goals. That’s why the same time-based filters that you can select for goals can also be used for all of your initiatives.

Report on time frames You can now report on goal time frames with respective goals and initiatives. The time frame is a column value which allows you to easily report on goals and initiatives using Aha! Reports. For example, you could report on the key initiatives to help you reach your goals in 1H 2016 and 2H 2016.

You could also dive into more detail by reporting on the releases and features which helped you reach specific goals and initiatives by time frame.

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Above a Pivot table report is shown that lists the features related to each initiative by time frame year.

Configuration It’s easy to add time frames to your goals and initiatives. Just click on the main initiative or goal page drop down to create a new time frame. You can also do this directly from the goal or initiative itself. With the time frame created, add each goal or initiative to their correct time frame.

Strategic thinking is a moral imperative for us at Aha! — and these new capabilities allow you to group strategic drivers based on the time horizons they belong to. This allows you to maintain a goal-first approach to your product while planning across the quarter, year, and entire lifecycle of your product.

Sign up for a free Aha! trial — be happy Goal and initiative time frames are available for all Aha! customers. If you are not already an Aha! customer, you may want to sign up for a free 30 day trial now. See why over 30,000 users trust Aha! to set product strategy, create visual roadmaps, prioritize features, and capture ideas.

Keith Brown

Keith Brown

Keith was a vice president of marketing at Aha! — the world’s #1 product development software.

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